Big dictionary of business and management. 2014.
Product differentiation — In economics and marketing, product differentiation (also known simply as differentiation ) is the process of distinguishing a product or offering from others, to make it more attractive to a particular target market. This involves… … Wikipedia
product differentiation — A source of competitive advantage that depends on producing some item that is regarded to have unique and valuable characteristics. Bloomberg Financial Dictionary * * * product differentiation product differentiation ➔ differentiation * * *… … Financial and business terms
Product Differentiation — A marketing process that showcases the differences between products. Differentiation looks to make a product more attractive by contrasting its unique qualities with other competing products. Successful product differentiation creates a… … Investment dictionary
product differentiation — /ˌprɒdʌkt dɪfəˌrenʃi eɪʃ(ə)n/ noun the process of ensuring that a product has some unique features that distinguish it from competing ones ● We are adding some extra features to our watches in the interest of product differentiation … Marketing dictionary in english
product differentiation — noun a) Perceived differences between the product of one firm and that of its rivals so that some customers value it more. b) The process of creating such differences … Wiktionary
differentiation — dif‧fe‧ren‧ti‧a‧tion [ˌdɪfərenʆiˈeɪʆn] noun [uncountable] the process of showing or seeing that one thing is different from something else ˈproduct differentiˌation MARKETING when a company shows how its products are different from each other… … Financial and business terms
Differentiation — may refer to: Differentiation (mathematics), the process of finding a derivative Differentiated instruction in education Cellular differentiation in biology Planetary differentiation in planetary science Inductive reasoning aptitude in psychology … Wikipedia
Differentiation (economics) — Differentiation is a concept used in business strategy and describes one of the three ways to establish competitive advantage. Differentiation advantage occurs when a firm delivers greater services for a non unlimited higher price than its… … Wikipedia
Product management — is an organizational function within a company dealing with the planning or marketing of a product or products at all stages of the product lifecycle. Product planning (in bound marketing) and product marketing (outbound marketing) are different… … Wikipedia
functional product differentiation — /ˌfʌŋkʃən(ə)l prɒdʌkt dɪfərenʃiˌeɪʃ(ə)n/ noun the process of ensuring that a product has some functional features that distinguish it from competing ones … Marketing dictionary in english
